Toys ‘R’ Us Names Wherifone GPS on Its 2006 Holiday ‘Hot Toy’ List
Wherify Wireless, Inc. today announced that Toys “R” Us has included the Wherifone GPS locator phone on its “Hot Toy” list for the 2006 holiday season. The Toys “R” Us list features new toys and kids products destined to be on children’s wish lists this year. The Wherifone is a two-way cell phone with built-in Aided-GPS location and “managed dial” features that give on-the-go parents the peace of mind of being able to quickly locate and communicate with their young children, while also controlling who they can call and how much it will cost. The Wherifone is available at all Toys “R” Us stores nationwide and at www.toysrus.com.
“Toys “R” Us is in the toy business 365 days a year, and our team worked hard to identify products for the “Hot Toy” list that will leave kids speechless when they open their gifts,” said Ron Boire, President, Toys “R” Us, U.S. “The Wherifone is a great addition to our “Hot Toy” line-up given its unique value as a communications and safety tool for families with young children that packages kid-safe technology into a stylish, functional mobile phone that appeals both to parents and children.”
Designed with pre-teens in mind, the Wherifone comes in a variety of trendy colors and features five pre-programmable buttons that let kids stay in touch with close family and friends or summon help with one-touch dialing. Additionally, the Wherifone’s Aided GPS location technology lets parents, caregivers and safety officials quickly locate a child in need of help, bringing peace-of-mind and added safety to the mobile family.
“We’re thrilled to have the Wherifone picked by Toys “R” Us as one of the hottest kid products of the holiday season,” said Timothy Neher, CEO and Founder of Wherify Wireless. “Toys “R” Us is a great partner, and we think that their unrivalled experience and reach in the family-oriented products market will help us bring the benefits of the Wherifone’s communication and location safety features to families nationwide.”
The Wherifone GPS Locator Phone retails for $99.95, and fixed-usage Wherify Family Locator Service plans that include both voice and location services start at just $19.95 per month, allowing parents to control the phone’s monthly costs. The competitively priced, all-inclusive service plans are straightforward and easy to understand, and there are no hidden costs for additional required services, so parents always know exactly what to expect. A Rate Protection Plan is also available to help save money when actual usage exceeds the current service plan’s limit. Under the Rate Protection Plan, when a subscriber goes over their basic monthly limit their plan automatically adjusts itself to the most cost-effective service plan rather than blindly racking up overage charges. Their service plan then automatically resets back to the basic plan at the beginning of each month.
From ABI Research
Technorati Tags: Wherify Wireless, Wherifone GPS locator, Toys “R” Us
Written by GPS Tracking Guy on October 12th, 2006 with
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