EveryTrail Moves from B2C to B2B

GPS Business News has an interview with joost Schreve,the CEO of GlobalMotion,the company behind the social/location/travel/sharing site. (One of my students evaluated it,which is how I ran into it.) While B2C is growing,the real money seems to be in licensing the platform to other businesses including GlobalStar,the company behind the SPOT locator and REI. I suspect many other LBS companies will need to “adjust”their business models.

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